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To quote the old song, "Oh the times, they are a-changin.'"  And the publishing industry has been changing right along with them.

In the "good old days," it was nearly impossible for a writer to get published, unless he/she had private contacts in the publishing industry, or could get referred to an agent by another published author. But with the advent of Kindles, Nooks, tablets, iPads, and a host of other high-tech e-readers, those days are gone forever.

Now all the focus is on e-books. They're easy to download, easy to read, and far less expensive than printed books. Anyone with a smartphone or e-reader software can buy and download the latest New York Times Bestseller from anywhere in the world, usually at a fraction of the cost of a paperback, and have it delivered within moments. It just doesn't get any easier than that!

And here’s what’s even better: e-book royalties are much better than traditional paperback royalties! A standard paperback now costs around $9.95, and the expected royalty from a “Big Six” publishing firm is about 3-5%.  That means the MOST you can hope to earn, per book, is 50 cents!!  Most authors only make 30 cents per sale.

In contrast, while the same book may only cost $4.95 when e-published, the royalties range anywhere from 40-80%! That means you can potentially make anywhere from $2.00 - $4.00 per sale!

With this in mind, Boruma is focusing on helping our authors publish their books digitally. Creating epubs, pdfs, and mobi files can be daunting to those not familiar with the process--and submitting those documents to each publisher can be stressful and time-consuming. We can help! Simply provide us with your finished Word document and cover art, and we'll do the rest!

(Don't have a professional-looking cover?  Let us know--we can help!)

Paperbacks might not sell as well in today’s digital age, but they’re a wonderful way to promote yourself at book signings, or give as gifts to friends and loved ones. If you would like to hold your magnum opus in your hands, talk to us about paperback options!

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